The dirty Little big Secret of Inflation…

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 The truth about inflation is a dirty little secret that perhaps you may not be completely aware. You hear about how there is not much inflation yet you see the price of food and hard goods continue to go up. The one thing that is not so visible is how many manufacturers are very subtly engaging in a game of illusion. For example have a look at these two product packages.

the high cost of deflation
the high cost of defla­tion

 You can look at these images and compare them it is not a lot but if you think about the amount of the reduction of product as compared to the price of the item then you can see that there is a huge amount of inflation in many places all around us.

As you look at the two images you may think that there is not much dif­fer­ence and there real­ly is not much, but in the top image the prod­uct con­tains 5 OZ of prod­uct and the image on the bot­tom con­tains 6 OZ of prod­uct, what is inter­est­ing is that this small­er prod­uct was intro­duced into the mar­ket at the same price as its health­i­er cousin.

This is infla­tion, but done in a way that makes you won­der what else is going on behind the scenes, are you real­ly get­ting a full tube of tooth paste?

What about oth­er prod­ucts that are not so viable are you real­ly get­ting what it says is in the pack­age.

Who mea­sures these things, If you bought a set of scales to see how much prod­uct was actu­al­ly in the box you might be very sur­prised at what that might reveal about what is hap­pen­ing at your local super mar­ket.